Hulu today will begin rolling out its largest redesign in years. The company is moving towards a more standardized, even Netflix-like user interface featuring collections laid out vertically within the Home screen, while tiles within the collections are laid out horizontally, in scrollable rows. However, the end result is not a Netflix clone, as Hulu continues to make use of its editorial imagery to highlight select titles and now uses a variety of tile sizes to communicate information about the content it recommends.
Hulu will also simplify its top-level navigation, moving categories like “TV,” “Movies,” and “Sports” to the top
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