Steve Mamak: “Have a great product”

As companies grow, they often lose sight of what’s important. They may cut corners to decrease costs or forget to get feedback from customers and make necessary changes in the company. At the end of the day, if you are not listening to your customers and making pivots in the company, you will fail. It’s easy to get bogged down on the details of running a company, but it’s extremely important to stay close to your customers.

As part of my series about the five things a business should do to create a Wow! customer experience, I