YouTube talent managers share the biggest challenge they face in helping build an influencer’s career

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Many successful YouTube creators aren’t doing it all themselves and some have assistants and video editors to help with production. But for many social-media stars, handing off part of their work load to someone new isn’t easy. Business Insider spoke to five talent managers who work with YouTube creators across the lifestyle, gaming, beauty, and fashion verticals to learn what it’s really like to manage influencers. The managers shared that one of the biggest challenges to managing a digital creator is convincing them to start delegating tasks, instead of doing it all on their own. Editing videos is

Read more    Source: businessinsider.com

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